In Apple’s high-profile case against OpenAI, the latter went on a public offensive. It aggressively projected its version of the story, countering Apple’s allegations through many public channels, including news media and its own blog, even before filing its official legal reply to the court.
In this episode, I continue the discussion with Christie Thoene, former VP of Legal and Policy Comms at Qualcomm, on OpenAI’s strategy, how it exploited Apple’s initial misstep to set its own narrative in the public, the delicate balance Apple has to maintain between pushing its case without creating the perception that it is impeding innovation, how important the PR offensive is in high-visibility cases like this, what are the next step and more. We also delve into what Apple’s motion for injunction and OpenAI’s motion to dismiss the case mean.
Prakash is a member of 3GPP, ETSI and C-DoT 5G Technology Advisory Board as well as the board member of Wireless Communication Alliance. He holds a Bachelor’s in Electronics and Communications from Karnatak University in India, and an MBA from San Diego State University.
